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Primpy
Contents
Introducing PRIMPY
Technically reinventing the experience of fashion — An open call for a simplified, sensible and tech-backed fashion marketplace. Tailored to the user, powered by the community, facilitated by the blockchain.
SUPPORTING THE FASHION INDUSTRY OF TOMORROW
Primpy is a community-driven fashion market where end users and businesses benefit from transparency and usability powered by the blockchain tech. By bringing together technology, retailers, service providers and customers, Primpy becomes a go-to place for desirable fashion items, services, opportunities, tips and trends — tailored to users and businesses.
THE RUNWAY WHERE FASHION BUSINESSES TAKE OFF
Primpy aims to create the most significant decentralised fashion ecosystem in the world. It will give everyday shoppers what they need. Shine a spotlight on the smallest sellers. Help shops target customers. Give service providers the chance to showcase what they offer. And it will connect them all on a closed- loop global platform where each action benefits all users.
The PRIMPY Platform
Primpy is a cognitive, blockchain-based, user-generated commerce platform. It’s changing how retailers and business owners sell their products, and how people discover, purchase, resell, and learn about new items online.
With unique features and its own database of shoppers, it will be a platform that fashion business owners want to be part of. Driven by both data and human expertise, it will target only the customers that look for offered products or that want the services that vendors have to sell. With customer permission, the data will also be shared with real-world shops when customers enter their stores.
Primpy will use its database to automatically suggest to customers the products they want to see, to shops, the customers that want to target, and to service providers the way to obtain the exposure they desire.
Market
Desktop PCs are still the most popular device for placing online shopping orders but mobile devices, especially smartphones, are catching up. Consumers are increasingly using apps to buy goods online.
Online shopping is one of the most popular online activities worldwide.
2016: The fashion industry made around $2.4 trillion in revenue, of which around $0.7 billion was made through e-commerce.
2017: Retail e-commerce sales worldwide amounted to around $2.3 trillion.
2021: E-retail revenues are projected to grow to $4.48 trillion.
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